Factsheet for case HU-2020-10/1531 – measures in Hungary
|Country||Hungary , applies nationwide|
|Time period||Open ended, started on 01 March 2020|
Supporting businesses to stay afloat
|Author||Nóra Krokovay (KOPINT-Tárki) and Eurofound|
|Case created||01 December 2020 (updated 27 January 2021)|
The book wholesaler, retailer and publishing group LIRA has 450-500 employees so it is a medium-sized company which is impacted by the COVID-19 pandemic through its retail bookstore chain. The company’s coping practices are a good example for this type and size of a firm in Hungary. In March 2020 all the 92 bookstores of the LIRA group nation-wide closed to customers. The closure was not mandated by legislation but by a lack of customers due to rules that no customer can be inside a shopping facility (which is an indirect closure order).
When stores closed in March, the company group shifted its activities to its wholesale and online businesses. They did the following:
The company managed to stay afloat without any layoffs. In March-June store sales fell back by about 20% but this was offset by online sales, which doubled. Stores reopened in July and things were back to normal until the end of September. In October-November turnover was back to normal.
Employees in standard employment
||Does not apply to citizens|
Company / Companies
No special funding required
Social partners' role in designing the measure and form of involvement:
|Trade unions||Employers' organisations|
|Role||No involvement||No involvement|
|Form||Not applicable||Not applicable|
Social partners' role in the implementation, monitoring and assessment phase:
|Economic area||Sector (NACE level 2)|
|G - Wholesale And Retail Trade; Repair Of Motor Vehicles And Motorcycles||G47 Retail trade, except of motor vehicles and motorcycles|
|J - Information And Communication||J58 Publishing activities|
This case is not occupation-specific.
Eurofound (2020), LIRA books and publishing group COVID-19 experience, case HU-2020-10/1531 (measures in Hungary), COVID-19 EU PolicyWatch, Dublin, http://eurofound.link/covid19eupolicywatch
Disclaimer: This information has not been subject to the full Eurofound evaluation, editorial and publication process. All information is preliminary and subject to change.